About Cync

Cync was founded to solve a specific problem: fragmented loyalty systems that create friction, waste value, and limit usefulness for both consumers and businesses.

Founders
Founder name

Founder Name

Co-Founder & CEO

Short, factual background. Previous roles, industries, or companies. Focus on relevant experience, not vision statements.

Rakov

Mihail Rakov

Co-Founder & CTO

A FinTech and Crypto veteran with 20+ years of experience, Mike is the driving force behind our technology stack. He combines a deep-rooted understanding of institutional finance with a startup-first mindset, focusing on building scalable, AI-enhanced systems that redefine the user experience. Mike is obsessed with high-velocity innovation and building technical teams.

Company facts
Founded
2024
Jurisdiction
England & Wales
Operating presence
Middle East
Focus
Loyalty infrastructure
Team background

The Cync team brings experience from fintech, payments, data platforms, consumer products, and enterprise software. Team members have worked on large-scale systems involving identity, rewards, financial transactions, and cross-platform integrations.

The company operates with a lean structure, combining product, engineering, and commercial expertise across multiple markets.